What If? It’s THE question that fosters ingenuity. It drives our advancements, large and small, and yet it’s the simplest of questions.
How often do you ask that question? Really ask it?
And if you ask, WHAT IF how often do you follow through with your idea? I’m guessing there are a lot of great “what ifs” and a lot of them get lost in the minutiae of daily life. Heck, we have a whole series of notebooks devoted to this very thing. We call them our Idea Books, and after 12 years in this business, we have over 50 of those books.
Every so often we revisit them and comb through our ideas. Some ideas surface again and again, with more detail each time. Others are one line, one very vague line, that challenges us to even recall what excited us about it.
What is all this about, you wonder? Why this post? Why now? Well, it’s about the power of WHAT IF and about making your WHAT IFs a reality.
You see, something is missing in the creative world – a way to conference and collaborate with other creatives, that isn’t staid and, well, stale. Too many conferences employ a formula, one that worked for years, where a speaker stands on a stage and pontificates at the crowd. Some speakers are really engaging and inspiring, others not so much. The speakers themselves aren’t really to blame for this model – the attendees are. We keep going back year after year after year. And by feeding the beast, we are keeping it strong and alive. Why change when tens of thousands of you flock to it time and again?
Change is here. It’s time to put your foot down and say enough is enough. The days of someone speaking at you and telling you to be just like them are gone. Gone like the Dinosaurs are gone. It’s not about that anymore, not if we want to succeed and thrive in the coming years. The world changed and we refuse to be left behind.
So here it is, one of our biggest WHAT IFs to date:
A Conference for Artist-preneurs using their vision to make a living, this ain’t your average conference. Not by a long shot!
You can find all the details (and there are plenty) at the WHAT IF website, but here is a quick and dirty run down of what’s up:
This is a Conference for Creatives, by Creatives. Each one of our Innovators is also a Collaborator, helping to develop WHAT IF into more than what you expect. There won’t be any pontification from the stage. There won’t be any short cuts to success. There won’t be any “buy this and you’ll be rich” going on.
What there will be is facilitation from our Innovators, collaboration from all our attendees, and a community environment created from the moment you arrive. With some of the most important learning you can get taking place outside the classroom, we have structured spontaneity after each session. From the Idea Wall to the Daily Assignments to activities that lead to Inspiration outside Photography, and so much more, you will be immersed in a community and setting that will help you find your own success, on your terms.
Hosted at an all-inclusive resort, WHAT IF subscribes to the “no photographer left behind” philosophy. Whether you are an introvert or someone who likes to get in the middle of things, there is a place for you. For all of you.
As Steve would say, there is a lot of “flowery language” here and words that sound big and important. In the interests of keeping it simple, it’s time to get off your butt, and make your WHAT IF a reality. This conference will help you do that. Boom.
Questions? You know where to find us.